The YOT Club launched on the 9th of March 2019 to great success. Fast forward a couple of years, the team were looking to take their business to the next level but required some help in scaling their weekly ticketed events and premium seafood lunch cruises through digital marketing. While working together, we have helped the YOT Club expand their audience, increase demand and boost digital sales.  

  • Increased ROAS by 385%
  • Increased Revenue by 737%
  • Increased Traffic by 114%
  • Average ROAS of 34:1

*data based on year on year increases during August 21/22

Facebook Ads for the YOT Club on the Gold Coast
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To effectively scale their online ticket sales and awareness of the YOT Club brand and offering.

There was plently of opportunity that lay in wait within the digital marketing realm. We just needed to uncover it and expose the right audiences to what the YOT Club had.



Facebook Ads

We identified early on that Facebook Ads was the ideal platform to help YOT Club reach new customers and nurture them through an effective marketing funnel. From there we established and focussed on optimising to achieve outstanding ROAS scores.


To compliment the social strategy, The Workshop Co engaged in select email campaings to help drive sales and push existing customers into our digital marketing funnels.

Digital Strategies. Social Campaigns. Planning and Budget Allocation

contact us.

If you’re ready for change and would like to chat, we would love to hear from you. Just fill out the form with as much detail as possible or swing us an email. We are based on the Gold Coast, Australia.

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